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Product Entitativity

VanBergen, N., Irmak, C., & Sevilla, J. (2020). Product Entitativity: How the Presence of Product Replicates Increases Perceived and Actual Product Efficacy. Journal of Consumer Research, 192-214.

Type
Journal article
Intellectual base
Primary research
Year
2020
Pages
192-214
DOI
10.1093/jcr/ucaa006
DOI registrant
Oxford University Press
Link
https://academic.oup.com/jcr/article/47/2/192/5716333?guestAccessKey=8146f71d-63be-4525-91dd-2dfb4217fad1

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Registry ID ref:0c0837b4a26e · see in the full table