Blue Ocean Strategy¶
Kim, W. C., & Mauborgne, R. (2005). Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business School Press.
Cited by¶
3 citations across 3 artifacts.
Each citation links to the sentence it supports in the citing article.
Primes¶
- Complement
- "everything not in the public record is private by default" is the same move at a different layer. Strategy and competition. Market white space is the complement of competitors' coverage — the residual demand or geography not currently served — and the strategic move is often to find a large, valuable, defensible complement to incumbents' positions.
This sourceDevelops the strategy of targeting market 'white space' — demand uncontested by incumbents' coverage. (
- "everything not in the public record is private by default" is the same move at a different layer. Strategy and competition. Market white space is the complement of competitors' coverage — the residual demand or geography not currently served — and the strategic move is often to find a large, valuable, defensible complement to incumbents' positions.
- Decision Cycle Subordination
- The recovery is move-space change, not faster matching: the startup repositions into a dimension the incumbent does not occupy (a different customer segment, a different product axis), where the incumbent's cycle-time advantage does not apply.
This sourceArgues for repositioning into uncontested market space rather than competing head-to-head in the dimension a rival dominates — the move-space-change recovery from tempo subordination.
- The recovery is move-space change, not faster matching: the startup repositions into a dimension the incumbent does not occupy (a different customer segment, a different product axis), where the incumbent's cycle-time advantage does not apply.
Mechanisms¶
- New-Axis Value Canvas
- The anchor concept is the Blue Ocean strategy canvas, which plots an industry's competing factors to expose where a new value curve can break away.
This sourceDefines the strategy canvas as a plot of industry competition factors and value curves used to visualize a break from the existing competitive profile.
- The anchor concept is the Blue Ocean strategy canvas, which plots an industry's competing factors to expose where a new value curve can break away.
Verification¶
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Does it back the claim? Not recorded. Neither this nor any other of the 3 citations of this work carries a recorded support check.
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Links previously used in the corpus¶
Before the registry existed this work was also linked 2 other ways.
- https://search.worldcat.org/title/56347789 ×1
- https://www.blueoceanstrategy.com/books/blue-ocean-strategy-book/ ×1
Registry ID ref:157e08ef6b19 · see in the full table