The New Odds.

Yankelovich, D. (1971). The New Odds.

Type

Unclassified

Intellectual base

Unclassified

Year

1971

Link

https://ryanmadden.net/pdf/the_new_odds.pdf

Cited by

2 citations across 2 artifacts.

Each citation links to the sentence it supports in the citing article.

Domain-specific

• McNamara fallacy
  • Named for US Defense Secretary Robert McNamara's management of the Vietnam War — where enemy body counts served as the dominant metric of progress despite weak correlation with the actual objective of defeating insurgent will and political legitimacy — and formalized as a fallacy by Daniel Yankelovich in 1971

    This sourceThe speech in which Yankelovich names "the McNamara fallacy" and sets out its four steps: measure whatever can be easily measured; disregard what can't be easily measured or give it an arbitrary quantitative value; presume that what can't be measured easily really isn't very important; say that what can't be easily measured really doesn't exist.

Mechanisms

• Social Indicator
  • Its deepest failure is the McNamara fallacy — mistaking what is easy to measure for what matters, so that unmeasured but crucial states are treated as absent and the measured proxies quietly become the goal.

    This sourceDefines the McNamara fallacy as privileging what is readily quantified, then discounting or treating unmeasured but important realities as nonexistent.

Verification

Does it exist? Not checked yet. This entry carries no identifier to resolve. It was extracted from the citation as written in the article, normalized, and deduplicated against the rest of the registry.

Does it back the claim? Not recorded. Neither this nor any other of the 2 citations of this work carries a recorded support check.

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Links previously used in the corpus

Before the registry existed this work was also linked 1 other way.

• https://ryanmadden.net/the-new-odds-transcript/ ×1

Registry ID ref:1b2aacabf4ec · see in the full table