The Halo Effect¶
Nisbett, R. E., & Wilson, T. D. (1977). The Halo Effect: Evidence for Unconscious Alteration of Judgments. Journal of Personality and Social Psychology, 35(4), 250-256.
Cited by¶
1 citation across 1 artifact.
Each citation links to the sentence it supports in the citing article.
Primes¶
- Associative Property Transfer
- The update is the evaluator raising their estimate of the target attributes on the strength of the associative link alone, even though attending a prestigious school does not establish job competence.
This sourceExperimental evidence that a salient attribute (e.g., demeanour) shifts evaluations of independent attributes without the evaluator's awareness — updating a target's perceived property on the strength of the associative link alone.
- The update is the evaluator raising their estimate of the target attributes on the strength of the associative link alone, even though attending a prestigious school does not establish job competence.
Verification¶
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Registry ID ref:2532e0b4104b · see in the full table