Targeting Interventions for HIV Testing and Treatment Uptake¶
Bell, J., Sharma, S., Malone, S., Levy, M., Reast, J., Ciecieląg, J., Gogolina, S., et al. (2021). Targeting Interventions for HIV Testing and Treatment Uptake: An Attitudinal and Behavioural Segmentation of Men Aged 20–34 in KwaZulu-Natal and Mpumalanga, South Africa. PLOS ONE.
Cited by¶
1 citation across 1 artifact.
Each citation links to the sentence it supports in the citing article.
Domain-specific¶
- Attitudinal Targeting
- … recommends moving from general awareness messages to “attitudinal targeting,” tailoring messages to beliefs, motivations, misconceptions, and self-efficacy among audience segments. Peer-reviewed public-health work similarly uses attitudinal and behavioral segmentation to design targeted HIV-testing interventions.
This sourcePeer-reviewed application connecting survey-based attitudinal/behavioral segments to targeted public-health intervention design.
- … recommends moving from general awareness messages to “attitudinal targeting,” tailoring messages to beliefs, motivations, misconceptions, and self-efficacy among audience segments. Peer-reviewed public-health work similarly uses attitudinal and behavioral segmentation to design targeted HIV-testing interventions.
Verification¶
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