A real options logic for initiating technology positioning investments

McGrath, R. G. (1997). A real options logic for initiating technology positioning investments. Academy of Management Review, 22(4), 974-996.

Type

Journal article

Intellectual base

Primary research

Year

1997

Link

https://doi.org/10.2307/259251matched

Cited from

economics_finance

Cited by

1 citation across 1 artifact.

Each citation links to the sentence it supports in the citing article.

Primes

• Optionality
  • A responsive organization might adapt reactively to events; an organization with optionality structures choices in advance so that adaptation is preserved as a right the organization can exercise, a distinction McGrath (1997) develops as "real options reasoning" in strategic management.

    This sourceDevelops "real options reasoning" for strategic management; distinguishes priced, structured optionality from generic flexibility and shows how managerial right-to-choose differs from reactive adaptation.

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