The Business Model Ontology a Proposition in a Design Science Approach

Osterwalder, A. (2004). The Business Model Ontology a Proposition in a Design Science Approach.

Type

Thesis

Intellectual base

Grey literature

Year

2004

Link

https://virtual-economy.org/files/aosterwa/phd/osterwalder_phd_bm_ontology.pdf not authoritativefound

Cited by

1 citation across 1 artifact.

Each citation links to the sentence it supports in the citing article.

Domain-specific

• Business Model Canvas
  • Before the canvas, business plans typically over-specified some components (often product description) and under-specified others (often customer segments and channels), producing internally inconsistent ventures that passed unnoticed in narrative form

    This sourceThe specific claim that plans over-specified product and under-specified customers and channels is not established here.

    Supported in partVerified against the source

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Verification

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