Mass Customization¶
Pine, B. J. I. (1993). Mass Customization: The New Frontier in Business Competition. Harvard Business School Press.
Cited by¶
3 citations across 3 artifacts.
Each citation links to the sentence it supports in the citing article.
Primes¶
- Cartesian Product
- Product design and manufacturing. Configurable goods live on a product: a vehicle in four colors, three engines, and two transmissions admits \(4 \times 3 \times 2 = 24\) configurations, and the catalog grows multiplicatively with each added option.
This sourceTreats configurable-product variety, where option combinations multiply (the catalog grows multiplicatively with each added option axis), inflating the bill of materials and distinct-build inventory.
- Product design and manufacturing. Configurable goods live on a product: a vehicle in four colors, three engines, and two transmissions admits \(4 \times 3 \times 2 = 24\) configurations, and the catalog grows multiplicatively with each added option.
Domain-specific¶
- Make-to-Order
- The competitive logic of the configuration rests on three levers — conversion speed (setup-time reduction, modular jigs, dedicated lines compress lead time), common-platform design (many orderable variants share upstream inputs, so input inventory remains manageable), and variant breadth (because no variant must be pre-built, the firm can offer configurations that a make-to-stock competitor cannot carry).
This sourcePine's mass-customization account in which individual customization is achieved with modular, interchangeable components that are reused across products, yielding economies of scope.
Supported in partVerified against a saved copy of the source
“by creating modular components that can be configured into a ... interchangeable parts across products”
- The competitive logic of the configuration rests on three levers — conversion speed (setup-time reduction, modular jigs, dedicated lines compress lead time), common-platform design (many orderable variants share upstream inputs, so input inventory remains manageable), and variant breadth (because no variant must be pre-built, the firm can offer configurations that a make-to-stock competitor cannot carry).
- Toolkits for user innovation
Verification¶
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