Parallel Prototyping Leads to Better Design Results, More Divergence, and Increased Self-Efficacy¶
Dow, S. P., Glassco, A., Kass, J., Schwarz, M., Schwartz, D. L., & Klemmer, S. R. (2010). Parallel Prototyping Leads to Better Design Results, More Divergence, and Increased Self-Efficacy. ACM, 17(4), 1-24.
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Mechanisms¶
- Parallel Prototyping
- … argument with evidence and reduces anchoring on the first idea: controlled studies of parallel prototyping have found that designers who create and test several prototypes side by side arrive at better and more diverse final outcomes — and take feedback less personally — than those who iterate on a single design.
This sourceFinds that parallel prototyping reduces fixation, produces higher-performing and more diverse designs, and makes designers more receptive to critique than serial iteration.
- … argument with evidence and reduces anchoring on the first idea: controlled studies of parallel prototyping have found that designers who create and test several prototypes side by side arrive at better and more diverse final outcomes — and take feedback less personally — than those who iterate on a single design.
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