Engagement, User Satisfaction, and the Amplification of Divisive Content on Social Media¶
Milli, S., Carroll, M., Wang, Y., Pandey, S., Zhao, S., & Dragan, A. D. (2025). Engagement, User Satisfaction, and the Amplification of Divisive Content on Social Media. PNAS Nexus, 4(3).
Cited by¶
1 citation across 1 artifact.
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Primes¶
- Encounter Surface
- Replacing a library with a curbside pickup hub preserves book-lending while destroying the encounter surface; replacing a public street with a private plaza preserves transit while destroying it; algorithmic feed ranking preserves engagement metrics while destroying it.
This sourceEmpirically contrasts engagement-based algorithmic ranking with a reverse-chronological feed, showing the algorithm reshapes what is seen and amplifies divisive content while sustaining engagement — supporting that algorithmic feeds preserve engagement metrics while changing the observability of who is seen and weakening stranger-encounter dynamics.
- Replacing a library with a curbside pickup hub preserves book-lending while destroying the encounter surface; replacing a public street with a private plaza preserves transit while destroying it; algorithmic feed ranking preserves engagement metrics while destroying it.
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