Mass Customization at Hewlett-Packard¶
Feitzinger, E., & Lee, H. L. (1997). Mass Customization at Hewlett-Packard: The Power of Postponement. Harvard Business Review, 75(1), 116-121.
Cited by¶
2 citations across 2 artifacts.
Each citation links to the sentence it supports in the citing article.
Primes¶
- Lazy Evaluation
- In supply chain and logistics it is drop-shipping, print-on-demand, build-to-order, and late differentiation, where the SKU-distinguishing step is postponed until a customer order arrives.
This sourceEstablishes late differentiation / postponement, where the SKU-distinguishing step is deferred until a customer order arrives.
- In supply chain and logistics it is drop-shipping, print-on-demand, build-to-order, and late differentiation, where the SKU-distinguishing step is postponed until a customer order arrives.
- Postponement
- Logistics and manufacturing. Build-to-order, mass customization, and form postponement: products are held in a generic state — appliances unpainted, garments uncut, hardware unconfigured — until an order names the final variant.
This sourceCanonical case of form postponement: holding products generic until the final variant is known, with regional configuration at final assembly.
- Logistics and manufacturing. Build-to-order, mass customization, and form postponement: products are held in a generic state — appliances unpainted, garments uncut, hardware unconfigured — until an order names the final variant.
Verification¶
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Registry ID ref:c7be78f53487 · see in the full table