Washing away your sins¶
Zhong, C. -., & Liljenquist, K. (2006). Washing away your sins: Threatened morality and physical cleansing. Science, 313(5792), 1451-1452.
Cited by¶
1 citation across 1 artifact.
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Primes¶
- Purity and Pollution
- Zhong and Liljenquist's (2006) demonstration of the "Macbeth effect" — that recalling one's own unethical act increases the desire to wash, and that washing reduces the urge to engage in compensatory moral behavior — shows the purity schema operating inside individual moral cognition, not just in cultural codes.
This sourceExperimental demonstration of the "Macbeth effect": recalling an unethical act increases the desire to physically cleanse, and cleansing reduces compensatory moral behavior — the purity schema operating inside individual moral cognition.
- Zhong and Liljenquist's (2006) demonstration of the "Macbeth effect" — that recalling one's own unethical act increases the desire to wash, and that washing reduces the urge to engage in compensatory moral behavior — shows the purity schema operating inside individual moral cognition, not just in cultural codes.
Verification¶
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