Let's Be Honest About the Attraction Effect¶
Huber, J., Payne, J. W., & Puto, C. P. (2014). Let's Be Honest About the Attraction Effect. Journal of Marketing Research, 51(4).
Cited by¶
1 citation across 1 artifact.
Each citation links to the sentence it supports in the citing article.
Primes¶
- Context-Dependent Preference
- An agent whose ordering flips unpredictably from one presentation to the next is showing noise, and noise is the null hypothesis this pattern has to beat, not an instance of it.
This sourceReplies to reported failures to replicate by holding that the effect appears when the conditions of the original studies are essentially reproduced, and names factors that mitigate and amplify it.
- An agent whose ordering flips unpredictably from one presentation to the next is showing noise, and noise is the null hypothesis this pattern has to beat, not an instance of it.
Verification¶
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Registry ID ref:949148e69bff · see in the full table